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Best of the Web : BOTW Constantly Evolving the Web Directory

For years on SEJ we’ve been a proponent of listing sites web directories as a form of traditional organic link building. And over…
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Crushing Barriers to Launching an SEO Firm — Part 5: Personality

The last barrier to entry when launching an SEO firm is the most intangible one — your personality. Suffice to say, it takes…
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Crushing Barriers to Launching an SEO Firm — Part 4: Finances

Unlike the significant capital required to start up most businesses, opening up an SEO company requires very little upfront expense. You’ll need to…
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6 Actionable Ways to Use PPC and SEO Data to Improve Overall Results and Focus

SEO is better! No, PPC is better! Yes, for many years there has been the debate around SEO (search engine optimization) vs. PPC…
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Crushing Barriers to Launching an SEO Firm — Part 3: Strategy

Experience is the one barrier to entry that everyone thinks they have in the bag, yet so few seem to be able to…
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SEO Shortcuts Take You Nowhere Fast

In our modern world, every second counts. How long does it take to get around the Starbucks drive-through? How fast can you text?…
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Google+ Reaches 50 Million Users

Last Tuesday, the Google Blog announced that Google+, which had been “invitation only,” was changing to “open access.” According to data from Experian…
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Google Doodle: Huge Ad Directs Users to Google+

After a three-month invite only field test, Google+ released the social network to open beta yesterday afternoon. Vic Gundotra, Google’s Senior Vice President…
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Google Antitrust Hearing: Will Google Be Found Evil?

On Wednesday, former Google CEO Eric Schmidt is expected to testify before the Senate Committee’s antitrust panel and argue that Google does not…
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Building of SEO Strategy for Small Business Sites

Let’s consider the stages of a successful SEO campaign: Setting goals and defining where you’re going, and what’re you’re planning to achieve Research…
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