Category: <span>Business advice</span>

Marketing is becoming more analytical and more focused on digital marketing through organic search, ads and social media. This year Digital Ads expanded and bring a vast change by introducing new technologies like Google Home and many more. As 2018 approaches, there are few new marketing trends balanced to make a significant impact on marketing […]

Marketing Automation allows companies to automate digital marketing practices such as direct email, social media, and lead nurturing to save time and resources. However, the biggest benefit is the long-term nurturing that automation provides. Automating your digital marketing not only benefits you as the marketer but also provides benefits to your customers and subscribers. What […]

Every New Year brings the promise of renewal and rejuvenation for everyone who works in sales. Jan. 1 presents a clean slate and a chance to do things differently reconnect with promising prospects, enhance your sales processes, improve your efficiency, and find new ways to add value for customers. If you’re looking for new ways […]

First of all, let us define what an evergreen content is all about?. An evergreen content also knows as cornerstone content which provides real added value to the knowledge of the viewing audience. These types of blogs will leave a long-lasting impression on the viewers that will make them want to come back for more and, most importantly, they will […]

Businesses today are certainly not lacking when it comes to access to customer data. According to new research – companies can sum up their customers’ interactions across multiple touchpoints, which understand their behaviour, preferences and expectations better than ever before. It’s clear that, whilst the digital age has opened up exciting new ways to engage with audiences […]

The AdWords viewpoint as what we know it is an ever changing yard. Google strives to provide a better experience for the user and a more robust, effective way for advertisers to target and engage with their audiences. Google Call Only Ads Now Support Ad Extensions Google announced that now we’ll be able to show ad extensions with […]

You may think using SMS Marketing is old and out of date but we’re here to show you that it’s one of the best ways to engage your audience. As marketers, we’re constantly thinking up creative ways to get our message out to existing and potential customers; whilst also ensuring we get good results from our […]

It’s hard to believe that there are just a few weeks left in 2017. How effective were your SEO strategies and its initiatives will be? Were they better or worse or beyond than expectations? We can’t Predict! Similar to other areas of the industries, SEO is constantly changing. The once fail-proof method of consistently landing a top SERPs(search […]

So, you’ve been seated on the same website since 2010, and you’ve finally decided that a few aesthetic changes here and there just won’t be enough to remain competitive in the marketplace. Look at your options and decide to go with a professional web designer to create something that is modern and intuitive and looks […]