It was a long and extensive process to find the right SEO agency to lead your charge into the digital marketing area. The most profitable relationships between agency and client happen when there is a team mentality, rather than a transactional mentality. This Blog was somewhat inspired by one of our SEO clients. We realized […]
Category: <span>SEO</span>
Targeting various keywords in one page In keyword research, the goal is identifying concepts rather than individual keywords. It’s finding the niche keywords. It is a set of related words or concepts that are essentially variants of the identical query. You find with the variants of these niche topics using Keyword Explorer, Google Keyword Planner […]
Who can grow organic search traffic on a constant cause? Which means that you have abundant knowledge to struggle with unexpected outcomes. Triumph to this level takes time and effort. The attractiveness of knowing how to do SEO is that there are many ways to monetize your skill. Several businesses can get advantage from doing […]
Many SEOs agree that building quality links requires manual effort, but how can you scale that which cannot be automated? Columnist Andrew Dennis shares his thoughts. Last month on Search Engine Land, I talked about how manual link building isn’t going away in 2016, despite some predictions otherwise. In my post, I explained how links, a […]
Google will discontinue the Freebase API in the near future, after announcing the release of the read-only Google Knowledge Graph Search API Last week, Google’s Freebase, which is to close sometime in the future, announced on Google+ the new Google Knowledge Graph Search API. The Google Knowledge Graph Search API will let you query the Knowledge Graph database for various […]
Google documents a change to how it logs data for the Search Analytics report in the Search Console. Google posted a line in the data anomalies support page about an “update to web search logs analysis” when showing the Search Analytics report in the Google Search Console. The update was made on December 14, 2015, and it […]
If your pages work on HTTPS, Google will likely show the HTTPS version over the HTTP version, starting today. Google’s Zineb Ait Bahajji announced that going forward, Google will try to index HTTPS pages first, before the HTTP equivalent page. That means that if your site’s internal navigation references the HTTP URLs, Google will try to see […]
Can link building truly be replaced by content marketing and "link earning"? Columnist Andrew Dennis doesn't think so. Here's why. We’re edging ever closer to 2016, and already prediction posts are publishing. Recently, hoopla around manual link building arose when a 2016-focused post predicted its demise. My fellow columnist Eric Ward shared his thoughts on […]
Having trouble showing progress when it comes to online reputation management (ORM)? Columnist Brian Patterson explains his metric for tracking ORM campaign progress over time. It’s something all companies fear: You Google your brand name, and right on the first page are negative Google reviews, a low Yelp score, damaging articles or — possibly worst of […]
Columnist Ben Goodsell explains what Google's featured snippets are and shows how obtaining one can provide a huge boost to organic search KPIs. The way customers search has changed dramatically, particularly in recent years, with the growing popularity of voice and mobile search. Major updates like Caffeine and Hummingbird have helped cater to this more conversational search trend, but […]
