Skills :

• Excellent Analytical skills
• Expert in web 2.0 technique
• Track visitors trends and take action ( website revisions, usability etc. ) accordingly
• Identifying market gaps and taking appropriate action to tap them
• Analyzing and keeping a track of competitor activities
• Assisting in the plan and implementing the launch of new campaigns
• Interacting and coordinating with the designers to make websites, marketing material etc

Description :

• Responsible for managing PPC Campaigns. Setting up, managing & tracking campaigns effectively in terms of budget, conversions
• keywords research and tagging, A/B testing, biding efforts on Google Ad words & Bing.
• Manage and track campaigns.
• General Responsibilities
• Will be responsible for coordinating various online marketing initiatives running across various platforms.