Columnist Pauline Jakober discusses what she believes will be big in paid search in 2016, with a look back at some of this…

Many SEOs agree that building quality links requires manual effort, but how can you scale that which cannot be automated? Columnist Andrew Dennis…

Google will discontinue the Freebase API in the near future, after announcing the release of the read-only Google Knowledge Graph Search API Last…

Google documents a change to how it logs data for the Search Analytics report in the Search Console. Google posted a line in…

If your pages work on HTTPS, Google will likely show the HTTPS version over the HTTP version, starting today. Google’s Zineb Ait Bahajji announced that…

Updates offer status annotations for flexible bid strategies, more performance reporting. Google has added three new reporting features for flexible bid strategies in AdWords. New…

This isn't the first time Google has tested four top-line ads on desktop results.   Example of Google showing four text ads on…

Most advertisers won't be affected, but all should review to ensure compliance in the new year. Google’s Shopping Policy Center will get an…

Search marketing channels are often both data-driven and siloed, but contributor Andrew Goodman notes that clients don't necessarily see it that way. To…

Columnist Frederick Vallaeys notes that AdWords has released many new features for Shopping Ads recently. Are you taking advantage of them? The AdWords…