In today’s video from Matt Cutts, Google’s head of search spam reaffirms the significance of backlinks. The video is in response to the…

There are a lot slick opportunities out there in search marketing. The wheels of progress have never been greasier. Yep, since people first…

Dan Cobley, Google UK’s Managing Director, recently revealed that Google’s infamous 2007 “50 Shades of Blue” experiment involving ad links in Gmail increased…

Let's be real here, measuring your social efforts is a pain in the butt. I mean, there are tons of metrics to track,…

The questions posed by Brian Harnish of Westminster, California were: What is a day in the life of a search spam team member…

Carefully thought-out campaign attribution can show your SEO campaign’s true value to your business. Settling on a model which paints the least-wrong picture…

SEMPO and Econsultancy have released the ninth annual State of Search Survey results. According to the findings, there was a noticeable difference between…

Google recently began sending a new manual action spam notification to webmasters for “spammy structured markup” also known as rich snippet spam. This…

After having more of a management role in my company for the last few years, I’d almost forgotten how easy it is to…

Ten years ago, Facebook was born. Since then, it has been transformed from “The Facebook” that aimed to connect students at Harvard together…